A proud Silicon Valley native, designer Scarlett Fiona Reed’s perennial interest in art and interiors led her to craft her career, honing it skill by skill. While she did go to school to learn business management, her design skills were acquired in the real world (and via This Old House, her favorite television show since 1980). Her keen eye and good taste just come naturally.
In 1998 Reed began working under designer Gail Salice at The Avenue in Los Gatos, California gathering design knowledge – from everything upholstery to the intricacies of specifying window treatments. It was here that she began her paint color consulting career. The Avenue was also a Benjamin Moore paint store, learning the technical aspect of paint and colorants as well as seeing the color in clients homes was invaluable.
She later went on to work for Joella Conover at Antiques and Interiors, where she found her unwavering love of linen and fine antiques, as well the joy of working with unlimited budgets and good taste.
Never one to follow the pack, when she could not find jewelry she liked, Scarlett taught herself. She began making her own and to this day she is still creating special pieces, for herself and for you, which will pop up from time to time in her online shop.
In 2005 Scarlett opened her dream store, showcasing her interior design style in the gorgeous home furnishings shop, Saffron and Genevieve. She closed that shop after 11 memorable years. Today she works from her home office in the rolling hills of San Jose, creating awesome spaces for her clients.